Content Delivery Network

Martech Zone articles tagged content delivery network:

  • Content MarketingWhat is Multi-CDN?

    How To Increase Website Reliability with Multi-CDN

    A content delivery network (CDN) is a group of servers that are geographically distributed and help in the process of delivering website content to users. This content could be JavaScript files, sheets, videos, HTML pages, etc. With the increasing popularity of CDNs, more companies and websites are starting to utilize them, but this doesn’t mean they can’t still have flaws.…

  • Content Marketing
    How To Speed Up WordPress

    How to Speed Up Your WordPress Site

    We’ve written, to a great extent, about the impact of speed on your users’ behavior. And, of course, if there’s an impact on user behavior, there’s an impact on search engine optimization. Most people don’t realize the number of factors involved in the simple process of typing in a web page and having that page load for you. Conversely, if…

  • Analytics & TestingHow To Decrease Your Page Load Time

    How To Decrease Your Site’s Page Load Time

    Slow websites influence bounce rates, conversion rates, and even your search engine rankings. That said, I’m surprised by the number of sites that are still gruelingly slow. Adam showed me a site today that was taking in excess of 10 seconds to load. That poor person thinks they’re saving a couple of bucks on hosting… instead they’re losing tons of…

  • Search MarketingWebsite CMS and Ecommerce Platform SEO Features

    The Features Every Content Management System (CMS) Or E-commerce Platform Must Have For Search Engine Optimization (SEO)

    I met with a client who has been struggling with their search engine rankings. As I reviewed their Content Management System (CMS), I looked for some basic best practices that I could not find. Before I provide a checklist to verify with your CMS provider, I should first state that there is absolutely NO reason for a company NOT to…

  • Content Marketing
    What is a Content Delivery Network CDN?

    What Is A Content Delivery Network (CDN)?

    Although prices continue to drop on hosting and bandwidth, it can still be pretty expensive to host a website on a premium hosting platform. And if you’re not paying a lot, chances are that your site is pretty slow – losing significant amounts of business. As you think about your servers hosting your site, they have to put up with…

  • Analytics & TestingWebsite Launch Checklist

    Checklist: A Comprehensive List Of 40+ Steps To Successfully Launch A New Website, Online Store, or Do A Site Refresh

    Whether I’m launching a website on a new domain or relaunching a client website, there are a number of steps that I take to ensure that the site is properly launched and fully accessible to users and search engines. I will mention some examples of plugins or applications in the following article, but this is not a platform-specific article. This…

  • Content MarketingAprimo Digital Asset Management for Brands

    7 Ways the Right DAM Can Optimize Your Brand Performance

    When it comes to storing and organizing content, there are several solutions out there—think content management systems (CMS) or file hosting services (like Dropbox). Digital Asset Management (DAM) works in tandem with these types of solutions—but takes a different approach to content.  Options like Box, Dropbox, Google Drive, Sharepoint, etc.., essentially act as simple parking lots for final, end-state assets; they don’t support all…

  • Search Marketing
    Factors for Site Page Load Speed

    The Factors That Impact How Quickly Your Page Loads On Your Website

    We were meeting with a prospective client today and were discussing what impacts website load speed. There’s quite a battle going on on the Internet right now: Visitors are demanding rich visual experiences – even on higher-pixel retina displays. This is driving larger images and higher resolutions which are bloating image sizes. Search engines are demanding ultra-fast pages that have…

  • Content Marketing
    Fastly: Site Performance and CDNs

    Fastly: Why Performance is Key for the Smart Marketer

    To be successful in today’s fast-moving and end-user-focused environment, marketers need a fast, secure, flexible solution that can deliver content in real-time. Fastly’s platform speeds up websites and mobile apps by pushing content closer to your users, providing improved and secure experiences worldwide. The key to smart marketing is prioritizing performance to improve conversions. Fastly Solution Overview Fastly is a…

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