AOV
Martech Zone articles tagged AOV:
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Ecommerce and Retail
Visual Quiz Builder: Build Interactive Quizzes to Drive Personalized Product Recommendations and Remarketing on Shopify
When new customers land on your Shopify store, they are often met with a vast array of products. While standard navigation and search functionalities serve their basic needs, they may not effectively guide customers to the products best suited for them. This is where the power of interaction comes into play. Interactive quizzes significantly increase customer engagement and serve as…
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Artificial Intelligence
Beauty Matching Engine: Personalized AI Recommendations That Drive Online Beauty Sales
No one could have realized the apocalyptic effect COVID-19 would have on our daily lives, the economy, and retail, with the closure of many leading high street stores. It’s made brands, retailers, and consumers rethink the future of retailing. Beauty Matches Engine Beauty Matches Engine (BME) is a solution for beauty-specific retailers, e-tailers, supermarkets, hairdressers, and brands. BME is an…
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Ecommerce and Retail
Design Effective E-commerce Product Pages
There are millions of e-commerce sites out there and, thankfully, developers, designers and consultants who work on e-commerce sites have tested practically every iteration of product page to maximize conversions. Invesp has published some fairly startling statistics when it comes to e-commerce sites: The average abandonment rate of shopping cart is 65.23% The average conversion rate of E-commerce store is…