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Linkedin Groups

LinkedIn Groups for Sales Success

LinkedIn has long been a solid source for business to business marketers and sales departments to find and connect with their prospects and customers. It’s also a great platform to include in your content strategies. Our advice has long been for sales and marketing professionals to be where the audience is… that audience can often be found on LinkedIn Groups.

LinkedIn Groups provide a place for professionals in the same industry or with similar interests to share content, find answers, post and view jobs, make business contacts, and establish themselves as industry experts. You can find groups to join by using the search feature at the top of your homepage or viewing suggestions of groups you may like. You can also create a new group focused on a particular topic or industry.

This infographic spells out how LinkedIn Groups can turn into your secret weapon for sales success!


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About Douglas Karr

Douglas Karr is the founder of The Marketing Technology Blog and recognized MarTech expert. Doug is a Keynote and Marketing Public Speaker. He's the CEO of DK New Media, an agency specializing in assisting marketing technology companies with their inbound marketing - leveraging social media, blogging, search engine optimization, pay per click and public relations. He's assisted SaaS companies like Angie's List, GoDaddy, Salesforce, Webtrends, and SmartFOCUS with their digital marketing and product strategies. Douglas is also the author of Corporate Blogging for Dummies.

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  1. Great post Doug, You put together a great [infographic]. One area that I am over looking is the status section. Where exactly is that located?

  2. Great Blog,,,linked-in play an important role in building relationship with consumers and group discussion over on different aspects.

  3. Agree on you..generate leads is an important for every business development executives for development an organization and linked-in will help them lot their we can get different business professional they will communicate with them and promote business products.

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