Marketing InfographicsSales EnablementSocial Media & Influencer Marketing

How Social is B2B?

We just asked, Why Isn’t Your Sales Rep on Social? so this infographic couldn’t be timed better! 61% of US Marketers are using social media to increase their lead generation. How Social is B2B is an infographic from InsideView that provides some solid stats and some great examples of how businesses are utilizing social media to grow their business-to-business sales and marketing results. More leads and faster closes… do you need much more of a reason?

We’ve said it a hundred times… but your prospects are already on social looking for your products and services. The question is why aren’t you there?


b2b social media

Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

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