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How to Optimize a Business Page on Facebook

Many of the changes with Facebook in recent years are to bridge the gap between companies and consumers so that Facebook can drive commerce, and ultimately take advertising market share from Google. To do that, they have been improving their search capabilities. Now that more consumers are utilizing Facebook to do searches, it’s absolutely key that your business be properly registered and categorized in Facebook.

In this infographic, Right On – No Bull Marketing shows you how to optimize your company’s Facebook page for Graph Search, which is a new search engine created by Facebook. We include everything you need to get high Graph Search rankings to drive customer traffic to your local business.


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About Douglas Karr

Douglas Karr is the founder of The Marketing Technology Blog and recognized MarTech expert. Doug is a Keynote and Marketing Public Speaker. He's the CEO of DK New Media, an agency specializing in assisting marketing technology companies with their inbound marketing - leveraging social media, blogging, search engine optimization, pay per click and public relations. He's assisted SaaS companies like Angie's List, GoDaddy, Salesforce, Webtrends, and SmartFOCUS with their digital marketing and product strategies. Douglas is also the author of Corporate Blogging for Dummies.

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One comment

  1. Thanks for these principles. Graph search is said to be changing the game when it comes to visibility on facebook.

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