links for 2009-07-09

  • User contribution is now what makes or breaks a site. Allowing users to react, participate and contribute while still keeping your site under control can be a huge challenge. Mollom is a web service that helps you identify content quality and, more importantly, helps you stop spam on your blog, social network or community website.
  • Google has added the creative commons filter to the advanced image search page. In June, Google added the filter through advanced URL parameters, but now it is officially added to the advanced search page.
  • Forrester is predicting that search marketing will continue to lead in spending through the next five years followed by display advertising. Also, they are quick to point out that “owned social media assets (like internal blogs, community sites) are really the only emerging media getting traction” in today’s economic climate.