links for 2008-12-08

  • Digital Consumer Behavior Study documents the results of a 2008 survey that Razorfish conducted of more than 1,000 “connected” consumers (a coveted group who spend money online and have access to broadband).
  • The Search-based Keyword Tool generates keyword and landing page ideas highly relevant and specific to your website. In doing so, the tool helps you identify additional advertising opportunities that aren't currently being used in your AdWords ad campaigns.
  • Use the Keyword Tool to get new keyword ideas. Select an option below to enter a few descriptive words or phrases, or type in your website's URL. Keyword Tool Tips
  • The Tribune Company filed for bankruptcy protection in a federal court in Delaware on Monday, as the publisher of newspapers like The Los Angeles Times and The Chicago Tribune struggled to cope with rising debt and falling ad revenue.
  • A fascinating analysis of paid versus organic search that points to the need for companies to pursue more sophisticated organic search strategies.