links for 2008-10-28
Posted in Daily Reads by del.icio.us Tuesday, October 28th at 6:30 pm
Blogs can have more impact on purchase decisions than social networks, a new study finds. Blogs create a conversation and trusted resource that influences purchase decision.
Company blogs can be effective ways to share news with your customers and build brand affinity, but they're also powerful vehicles for establishing thought leader status and for learning from honest, open feedback provided by clients and industry experts alike.
In this months ProBlogger Newsletter I gave subscribers some inside information on how I’ve increased the daily newsletter subscriber rate to my photography blog almost tenfold in the last couple of weeks.
I tested RSS-to-Email when I worked for an ESP 3 years ago, but there was no interest and it still hasn't made the product. I also built a WP plugin for them but there was no interest there, either. MailChimp has a Wordpress plugin and their starter package is FREE.
The position has never been more critical, but the days are numbered for those execs who act like it's still 1990 … or even 2006.
Congratulations to Pat East and his team at Hanapin! Hanapin Marketing of Bloomington, Indiana, has been chosen as a finalist for the prestigious BKD Indiana Excellence Awards. I've heard nothing but great things about Pat and his company.
