A recent Direct Marketing Association study describes the growing popularity of super-simple subscription processes — sometimes just asking for an email address.
Last month the blogosphere (at least in marketing circles) buzzed a bit by the news that sandwich chain Which Wich was going to embrace one of its biggest evangelists in its local and then later national marketing.
Let me give you a really good reason for your company to start vigorously blogging. You’ve clearly been waiting for this, because you haven’t really done it yet.
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This post was submitted automatically from Doug's Delicious account. Douglas Karr is the founder of The Marketing Technology Blog. Doug is President and CEO of DK New Media, an online marketing company specializing in social media, blogging and search engine optimization.
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