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May
21st

Marketing and Twitter

Posted in Marketing, Technology by Douglas Karr at 10:25 pm

Happy New Year! Marketing Technology finds and reports on the latest technology that will enable your business to effectively market to your audience, for acquisition or retention strategies. Subscribe now the Marketing Technology Blog RSS feed or to the Marketing Technology Email to have new content sent directly to your inbox. You'll also find my other business blog helpful, Social Media Domination.

I just wrote about Marketing and Microblogging a couple days ago and it’s a great conversation that’s starting. I’m telling you folks this is a Marketer’s dream:

  1. It’s cheap and easy
  2. It’s permission-based
  3. It’s brief and to the point (140 characters!)
  4. It can be automated and integrated (API and RSS)
  5. It’s social with great word-of-mouth opportunities.

More at:
Lonely Marketer
Affiliate Fortune Cookies
WPStar
Small Business Marketing Mavericks

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4 Comments »

Comment by Law of Attraction
2007-05-22 00:46:57

This is an informative video..especially for me as i never really understood or appreciated twitter…it was like the lady in the video says “overwhelming”…but it is intersting to get an insight

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Pingback by One By One Media » Twitter for marketing–it had to happen, but we don’t have to like it
2007-05-22 01:59:58

[...] 1. It’s cheap and easy 2. It’s permission-based 3. It’s brief and to the point (140 characters!) 4. It can be automated and integrated (API and RSS) 5. It’s social with great word-of-mouth opportunities. Source: Marketing Technology Blog [...]
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Comment by Patrick Schaber
2007-05-22 06:07:04

Doug,
Thanks for the mention! This is a very interesting discussion that I’m looking forward to tracking. I think there are more marketing uses for micro-blogging than we know right now.
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Pingback by links for 2007-06-05 | The Marketing Technology Blog
2007-06-05 13:24:17

[...] Comes to Twitter Great job to the Amazon marketers! I blogged about this and have waited for it to happen. Way to go Amazon for having the cahonies to give it a shot! [...]
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