Comments on: Stop Writing for Search Engines http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/ new media strategies and other marketing gems Mon, 06 Jul 2009 17:14:21 -0400 http://wordpress.org/?v=2.8 hourly 1 By: Will your Word Count Impact Visits? | The Marketing Technology Blog http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/comment-page-1/#comment-199196 Will your Word Count Impact Visits? | The Marketing Technology Blog Thu, 28 Aug 2008 04:20:36 +0000 http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/#comment-199196 [...] to a blog is writing great posts, not writing for search engines! Keyword density may index your page properly, but backlinks from other sites will propel your blog [...] [...] to a blog is writing great posts, not writing for search engines! Keyword density may index your page properly, but backlinks from other sites will propel your blog [...]

]]> By: Dan Tushinski http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/comment-page-1/#comment-79494 Dan Tushinski Wed, 23 Jan 2008 21:20:16 +0000 http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/#comment-79494 Just read this post and how timely. I left a meeting last week in which a colleague replied to an insinuation that our websites are not reader friendly by stating "these pages aren't for the readers. These pages are for the search engines". Made me scratch my head that we had gotten so far down the path of optimization that someone actually PREFERS that the pages not be read by humans. Blows my mind. Optimize as much as you can while creating informative content seems to be a foreign idea. Needless to say, I sent this post on to a few people in my company. Just read this post and how timely. I left a meeting last week in which a colleague replied to an insinuation that our websites are not reader friendly by stating “these pages aren’t for the readers. These pages are for the search engines”. Made me scratch my head that we had gotten so far down the path of optimization that someone actually PREFERS that the pages not be read by humans. Blows my mind. Optimize as much as you can while creating informative content seems to be a foreign idea. Needless to say, I sent this post on to a few people in my company.

]]> By: You Would Read Every Post If I… | The Marketing Technology Blog http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/comment-page-1/#comment-79489 You Would Read Every Post If I… | The Marketing Technology Blog Wed, 23 Jan 2008 17:41:21 +0000 http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/#comment-79489 [...] year I wrote, Stop Writing for Search Engines. It was a strong stance against writing your content solely for attracting search engines because [...] [...] year I wrote, Stop Writing for Search Engines. It was a strong stance against writing your content solely for attracting search engines because [...]

]]> By: Sometimes when you LIE, you get the girl! | The Marketing Technology Blog http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/comment-page-1/#comment-44786 Sometimes when you LIE, you get the girl! | The Marketing Technology Blog Thu, 03 May 2007 23:50:43 +0000 http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/#comment-44786 [...] what she really likes. Now… I’m not the nicest boyfriend… I’m not Google-whipped or anything, I’m just nice to [...] [...] what she really likes. Now… I’m not the nicest boyfriend… I’m not Google-whipped or anything, I’m just nice to [...]

]]> By: Douglas Karr http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/comment-page-1/#comment-38581 Douglas Karr Wed, 04 Apr 2007 15:23:45 +0000 http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/#comment-38581 Whew! Double-whew! Thanks Paula. Whew! Double-whew! Thanks Paula.

]]> By: Paula Mooney http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/comment-page-1/#comment-38579 Paula Mooney Wed, 04 Apr 2007 15:14:37 +0000 http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/#comment-38579 No offense taken; thanks for reading my post. And yes, of course I wouldn't <b>repeat and bold important SEO phrases</b> if I didn't want people to find them. Alas, such is the life of an SEO'er... I do wonder how the whole SEO-Google game will change in the future. It should be a fascinating ride... No offense taken; thanks for reading my post.

And yes, of course I wouldn’t repeat and bold important SEO phrases if I didn’t want people to find them.

Alas, such is the life of an SEO’er…

I do wonder how the whole SEO-Google game will change in the future.

It should be a fascinating ride…

]]> By: Douglas Karr http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/comment-page-1/#comment-38575 Douglas Karr Wed, 04 Apr 2007 15:10:00 +0000 http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/#comment-38575 Thanks, Paula. Hopefully, you take this the right way - but I think you helped to actually support my premise. Your mention of "no-complaining bracelet" several times in the first few passages just doesn't ring true - it reads like SEO was the priority rather than like you were talking to me. The post is a great one, please don't take me the wrong way. But in 5 years when search engines can disseminate topical data without the need to write for them - would this be a natural means of writing a post? Ironically, I went to <a href="http://www.thethinkingblog.com/2007/04/your-siteblog-here.html" rel="nofollow">this post on the Thinking Blog</a> and the first paragraph has <strong>21</strong> gratuitous links in it for deep linking to his blog. Those links are purely for search engines, not for you and me. With all due respect! Doug Thanks, Paula. Hopefully, you take this the right way – but I think you helped to actually support my premise. Your mention of “no-complaining bracelet” several times in the first few passages just doesn’t ring true – it reads like SEO was the priority rather than like you were talking to me.

The post is a great one, please don’t take me the wrong way. But in 5 years when search engines can disseminate topical data without the need to write for them – would this be a natural means of writing a post?

Ironically, I went to this post on the Thinking Blog and the first paragraph has 21 gratuitous links in it for deep linking to his blog. Those links are purely for search engines, not for you and me.

With all due respect!
Doug

]]> By: Paula Mooney http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/comment-page-1/#comment-38544 Paula Mooney Wed, 04 Apr 2007 12:49:33 +0000 http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/#comment-38544 Hey Doug - At the risk of sounding totally self-congratulatory, here's a piece I created that is getting good search-engine traffic and one that my regular readers also enjoyed: <a href="http://paulamooney.blogspot.com/2007/03/no-complaining-bracelet-rules-are-you.html" rel="nofollow">No-Complaining Bracelet Rules: Are you sticking to them?</a> I have a few like that -- to God alone be the glory! Though I admit I do know what you mean -- sometimes I skew more in favor of SEO than my regular readers, but I'm glad my regular readers still keep coming back because they like me. It's like I am with <a href="http://thethinkingblog.com" rel="nofollow">Ilker Yoldas' TheThinkingBlog.com</a>: I just keep reading it because I like him, so he could write SEO and I'd still be there as his regular reader! Take care and thanks for responding, Paula Hey Doug –

At the risk of sounding totally self-congratulatory, here’s a piece I created that is getting good search-engine traffic and one that my regular readers also enjoyed:

No-Complaining Bracelet Rules: Are you sticking to them?

I have a few like that — to God alone be the glory!

Though I admit I do know what you mean — sometimes I skew more in favor of SEO than my regular readers, but I’m glad my regular readers still keep coming back because they like me.

It’s like I am with Ilker Yoldas’ TheThinkingBlog.com: I just keep reading it because I like him, so he could write SEO and I’d still be there as his regular reader!

Take care and thanks for responding,
Paula

]]> By: Douglas Karr http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/comment-page-1/#comment-38499 Douglas Karr Wed, 04 Apr 2007 02:59:45 +0000 http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/#comment-38499 Paula, Any chance that I can challenge you to provide such a demonstration? I don't doubt that it isn't possible - I think there are probably ways of doing both. However, I can't identify any examples. (Perhaps that's because the author did such a good job of utilizing both techniques.) I would love to see a random post that is written well and compare it to a post that is written well AND utilizes techniques for Search Engines. Thanks! Doug Paula,

Any chance that I can challenge you to provide such a demonstration? I don’t doubt that it isn’t possible – I think there are probably ways of doing both. However, I can’t identify any examples. (Perhaps that’s because the author did such a good job of utilizing both techniques.)

I would love to see a random post that is written well and compare it to a post that is written well AND utilizes techniques for Search Engines.

Thanks!
Doug

]]> By: Paula Mooney http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/comment-page-1/#comment-38498 Paula Mooney Wed, 04 Apr 2007 02:40:17 +0000 http://marketingtechblog.com/2007/03/21/stop-writing-for-search-engines/#comment-38498 Believe it or not, you can actually write for search engines AND your readers. I like to think both/and instead of either/or. Believe it or not, you can actually write for search engines AND your readers.

I like to think both/and instead of either/or.

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