Jan
3rd

Breaking into Alexa’s Top 100,000 Sites

It took six months of hard work, but today I checked Alexa and have broken the 100,000 mark (3 month average).

If I were to estimate, I would probably say 10 to 20 hours per week on my blog for the last 6 months has gotten me there. I was really hoping to have nailed it before the New Year, but I’m okay with the 2 days extra.

Why am I sharing this? As with anything else, I think it’s great to set goals for yourself. Alexa is the closest thing I have to an ‘Internet Ranking’ so it tells me how my site is doing against all others. Technorati provides how my blog is doing against others. I’m under 12,000 and hope to make the top 5,000 blogs by the end of the year.

What am I doing differently? I’ve done a couple redesigns, some search engine optimization, some tweaking of my templates, lots of blog commenting on other blogs, plenty of trackbacks… but mostly I’ve tried to stay very true to my vision of what my blog should be doing. I want to share information frankly with respect to marketing and automation.

My topics vary widely, sometimes adding some bouts of personal information (so you know me personally) to topics on programming (a part of every modern marketer’s life – directly or indirectly), advertising and how the landscape of customer attention is changing, blogging and how it really does help marketing, and of course my periodic rants.

It seems to be a working well, and I’m glad you are enjoying it. Please let me know if there’s other topics you’d like to see me cover. And of course, I’ll continue to speak to you directly about the challenges I’m facing with regard to marketing technologies!

  • It's now June 30, 2009 and I have just stumbled upon your Jan 3rd post... Let offer a late congrats on your achievement. Under 100,000 in 6 months is quite an accomplishment.

    We rolled out our lates website in Nov 2008 and we have finally got our ranking under 1 million. We are projecting that we will be under 100,000 by years end.

    Well, keep up the good work...
  • Congratulations man! Maybe you can provide some tips to help get my blog in the top 100k as well!

    -- Dre
    CCU Connect
  • Hi Andre!

    Hard work, blogging daily, and momentum = success. I'm up in the top 50k now.

    Doug
  • If you want Alexa to give you a more accurate record of your traffic you can install a widget that will let Alexa know every time your website is visited - not just when someone with the toolbar visits.
  • I think Alexa results do get more accurate the bigger the site/traffic. On a smaller scale people can encourage false results by getting a bunch of people to install the tool bar and visit each others sites (I have seen a couple of these sites popping up recently)

    Personally, I measure site success by how useful it is and by feedback. A way of quantifying that for me is by looking at my server’s web stats and watching a steady trend of increased traffic.
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